Cutting Through the Noise: Marketing Masterclass for Global Change

Cutting Through the Noise: Marketing Masterclass for Global Change

Thursday, July 18
Doors Opens at 8:30 a.m.
Event Time 9:00 a.m. - 3:00 p.m.
Utah Cultural Celebration Center
1355 W 3100 S, West Valley City
Cost: Free & open to the public; lunch included

 

Join Utah Global Diplomacy for the Cutting Through the Noise Symposium: A Marketing Masterclass for Global Change.

Are you tired of your impactful initiatives getting lost in the digital din? Do you feel like your message for change isn't reaching the right ears? Join us for a transformative experience designed for nonprofits, social entrepreneurs, students, and all passionate individuals striving for global change.

In today's bustling world, standing out and making a real impact can feel like an uphill battle. At the Cutting Through the Noise Symposium, we're bringing together experts, visionaries, and changemakers to share invaluable insights, strategies, and tools to help you amplify your message and create meaningful change. 

 

Agenda & Guest Speakers

8:30 Doors open

9:00 - 10:00 Morning Keynote - Psychology of Marketing

10:00 Break

10:15 - 11:45 Creative Marketing Panel Discussion

11:45 Lunch break

12:15 - 1:00 Lunch Keynote - Finding Your Voice & Telling Your Story

Crafting a compelling narrative for your nonprofit involves understanding your audience, identifying your core message, and showcasing the real impact of your work through storytelling. By weaving together personal anecdotes, powerful statistics, and visual elements, your nonprofit can engage your audience emotionally and inspire action. Effective storytelling isn't just about sharing facts—it's about connecting with people on a deeper level and inviting them to be part of your mission. Whether it's through testimonials, videos, or interactive campaigns, the key is authentic communication.

1:00 - 1:45 Main Session: Content Creation Using Your Phone

1:00 - 2:45 Breakout (20 seats available) Build a Marketing Campaign Workshop*

1:00 - 2:00 Break out (5 seats available) Communications Internship Speed Dating*

2:00 - 2:45 A Walk in Your Audience’s Shoes: Getting People at Your Event From Start to Finish

The marketing to get people at your event starts before they even know you exist. This session will cover everything from refining your vision to marketing tools for successful communication to following up after the event. You’ll leave knowing how to develop an event marketing plan that gets attendees back repeatedly. 

2:45 - 3:00 Closing Remarks

* Must meet specific qualifications to attend these breakout sessions. Contact This email address is being protected from spambots. You need JavaScript enabled to view it. for details.

Speaker: Andrew Winston

andrewred 07_Utah Global DiplomacyAndrew Winston, Founder & CEO, Nomolos Creative

Andrew Winston is a dynamic CEO and visionary with a passion for empowering companies to articulate their narratives in innovative ways. Hailing from Utah, Andrew's journey in the creative realm spans over 15 years, evolving from a deep-seated appreciation for the arts to a fervent embrace of the digital landscape. He thrives on leveraging his expertise to guide businesses in effectively communicating their brand stories.

Andrew's commitment to family and community shines through in everything he does. He cherishes his roots in Utah and finds joy in the company of his loved ones. As a dedicated father, Andrew takes pride in his role as a parent to two wonderful children, instilling in them the values of creativity, integrity, and empathy. With his blend of creativity, leadership, and genuine care for others, Andrew Winston continues to make a lasting impact in both the professional and personal spheres of his life.

Speaker: Emily McCormick

Emily McCormickEmily Bell McCormick, Founder & President, The Policy Project
Emily Bell McCormick is founder and president of The Policy Project. Prior to her venture into the world of policy, Emily founded and sold a clothing company (Shabby Apple), was an editor and occasional host of Utah's NBC morning show, KSL Studio 5, and worked as a communication strategy consultant in a myriad of industries including policy, NGOs, REITs, tech, and fashion. Emily has a master's degree in communication from The Ohio State University and a bachelor's degree in broadcast journalism from Brigham Young University. When she's not campaigning for a new idea, she is spending time with her five wild kids or attempting to sneak in some brownies and a walk in a beautiful neighborhood.

Speaker: Kathleen Sykes

Kathleen SykesKathleen Sykes, Freelance Contractor
From vision to execution, Kathleen Sykes gets people from their houses to yours. She is an arts events marketer who has worked with brands like Chronicle Books and has over seven years of experience working for cultural and intellectual organizations. She’s an avid seamstress, fashion history nerd, and former bunhead. She speaks fluent (albeit rusty) Spanish and lives in Salt Lake City with her corgi, Jefferson.

Website: https://www.kathleensykes.com/

LinkedIn: https://www.linkedin.com/in/kathleen-m-sykes/

Speaker: Tim Cooley

Tim Cooley, General Manager, Gyvr Hub

Tim CooleyTim Cooley is the author of The Pitch Deck Book: How To Present Your Business And Secure Investors, helping companies and nonprofits scale up their efforts. Previously, Tim was a Consultant at Point B and also held positions at Social Good Software, Park City Angels, CoolEFitness, Random Breakfast, Broadview Entertainment Arts University, Channel Signal, Sorenson Center for Discovery & Innovation, The Lassonde Entrepreneur Institute, Clif Bar & Company, U.S. Marine Corps. Tim received an MBA degree from the University of Utah.

Tabling Opportunities

If you are interested in sharing information about your organization and would like to table at this event, please contact This email address is being protected from spambots. You need JavaScript enabled to view it.. Number of tables is limited.

 

 

Sponsors & Partners
  

GOEO BLACK Standard

Price family foundation_Utah Global Diplomacy
ZAP_Utah Global Diplomacy


WACA logo_Utah Global Diplomacy

 

 

 

Upcoming Symposium

Thursday, September 26 Women's Role in Bridging Religious Divides
Saturday, November 11 Global Changemakers

Event Information

Event Date Jul 18, 2024 8:30 am
Event End Date Jul 18, 2024 3:00 pm
Individual Price Free & open to the public
Location Utah Cultural Celebration Center, 1355 W 3100 S West Valley City
Categories World Affairs Symposium Series